
Join the Kohinoor Hookstep Challenge 2026! Upload your Instagram Reel and get a chance to win an iPhone, Dyson Hair Dryer, Samsung Smartwatch and Myntra Voucher.


Kohinoor Hookstep Challenge
Do you love dancing to Garba music? Here is an exciting opportunity to show your dance skills and win amazing prizes!
Kohinoor Rice has launched the Navratri Kuchh Khaas Hookstep Challenge 2026. Participants need to recreate the official hookstep using the Kohinoor anthem featuring Aditya Gadhvi and upload their dance video as an Instagram Reel.
You can participate for free and get a chance to win prizes such as an iPhone, Dyson Hair Dryer, Samsung Smartwatch and Myntra Voucher.
The challenge is open to eligible Indian residents aged 18 or above. Follow the participation rules and submit your Reel within the contest period.
Table of Contents
How to Participate in the Kohinoor Hookstep Challenge
- Visit the official Kohinoor Hookstep Challenge page.
- Follow @kohinoorindiaofficial on Instagram.
- Watch the official hookstep tutorial on the campaign page.
- Record an original Instagram Reel performing the hookstep.
- Use the Aditya Gadhvi X Kohinoor anthem for your dance video.
- Upload your Reel to Instagram between 10 October and 21 October 2026.
- Tag @kohinoorindiaofficial in your Reel.
- Add the official hashtag #NavratriKuchhKhaas to your post.
- Keep your Instagram profile public throughout the contest period.
Kohinoor Hookstep Challenge – Details
| Details | Information |
|---|---|
| Brand | Kohinoor Rice |
| Contest Name | Navratri Kuchh Khaas Hookstep Challenge |
| Contest Period | 10 October to 21 October 2026 |
| Participation Platform | |
| Minimum Age | 18 years |
| Eligibility | Indian residents |
| Entry Fee | No purchase required |
| Official Instagram | @kohinoorindiaofficial |
| Official Hashtag | #NavratriKuchhKhaas |
| Prizes | iPhone, Dyson Hair Dryer, Samsung Smartwatch and Myntra Voucher |
Prizes to Be Won
- Grand Prize: iPhone
- Gold Prize: Dyson Hair Dryer
- Silver Prize: Samsung Smartwatch
- Bronze Prize: Myntra Voucher
How Are the Winners Selected?
| Judging Criteria | Weightage |
|---|---|
| Hookstep Performance | 25% |
| Ambience and Lighting | 25% |
| Festive Attire | 25% |
| Adherence to Contest Rules | 25% |
Why Should You Participate?
The Kohinoor Hookstep Challenge is a fun opportunity to celebrate Navratri, show your dancing talent and take part in a festive social media contest.
You do not need to purchase anything to enter. Simply learn the hookstep, create your Reel and follow the participation rules for a chance to win exciting prizes.
Important Terms and Conditions
- Participants must be Indian residents aged 18 or above.
- Participants must have an active public Instagram account.
- No purchase is required to participate.
- The Reel must feature the official hookstep and use the specified Kohinoor anthem.
- Participants must tag @kohinoorindiaofficial and use #NavratriKuchhKhaas.
- The Instagram profile must remain public throughout the contest period.
- Paid boosting, purchased engagement, bots and fake accounts are prohibited.
- Entries must be submitted within the official contest period.
- Winners will be contacted through a direct message from the official Kohinoor Instagram account.
- Prize distribution is subject to the official campaign terms and conditions.
Frequently Asked Questions (FAQs)
1. What is the Kohinoor Hookstep Challenge?
The Kohinoor Hookstep Challenge is a dance contest by Kohinoor Rice. Participants must recreate the official hookstep and upload their dance video as an Instagram Reel.
2. When does the Kohinoor Hookstep Challenge end?
The contest runs from 10 October to 21 October 2026. Submit your entry within this period.
3. Who can participate in this contest?
Indian residents aged 18 or above who meet the official contest requirements can participate.
4. Is there any entry fee?
No. According to the supplied contest details, no purchase is required to participate.
5. Which prizes can I win?
The listed prizes include an iPhone, Dyson Hair Dryer, Samsung Smartwatch and Myntra Voucher.
6. Which Instagram account should I follow?
Follow the official Instagram account @kohinoorindiaofficial.
7. Which hashtag must I use?
Use the official campaign hashtag #NavratriKuchhKhaas in your Reel.
8. Which song should I use for the Reel?
Use the specified Aditya Gadhvi X Kohinoor anthem and perform the official hookstep shown in the campaign tutorial.
9. Should my Instagram profile be public?
Yes. Your Instagram profile must remain public throughout the contest period.
10. How will the winners be selected?
A jury will judge eligible entries based on hookstep performance, ambience and lighting, festive attire, and adherence to contest rules. Each criterion carries 25% weightage.
11. Where can I find the official contest rules?
Visit the official Kohinoor Hookstep Challenge page to read the campaign details and applicable terms and conditions.
Final Words
The Kohinoor Hookstep Challenge 2026 is a great opportunity for dance lovers to show their Garba moves and compete for exciting prizes.
Learn the official hookstep, create your Instagram Reel, tag the official account and use the required hashtag before the contest closes on 21 October 2026.

Create Your Reel & Win Exciting Prizes!
